{"id":440,"date":"2016-10-09T07:06:20","date_gmt":"2016-10-09T07:06:20","guid":{"rendered":"http:\/\/medialoconsulting.com\/english\/?p=440"},"modified":"2019-11-02T15:10:33","modified_gmt":"2019-11-02T15:10:33","slug":"startuptime-the-way-to-recycle-e-waste","status":"publish","type":"post","link":"https:\/\/medialoconsulting.com\/english\/startuptime-the-way-to-recycle-e-waste\/","title":{"rendered":"#StartupMoment: Binee, the way to recycle e-waste"},"content":{"rendered":"

“What do you do when your hair dryer breaks?” asked\u00a0<\/span><\/span>Martin Jaehnert, Co-Founder and CEO of Binee.com<\/a>\u00a0when we started talking at the DLD Conference<\/a> in Tel Aviv. Before, I could even answer, he told me: “We do. We recycle them as well as any other electronic apparatus”. That’s what Binee is about.<\/span><\/span><\/p>\n

Since 2015, Martin Jaehnert, Florian Eidner, and Marilu Valente have been working on this startup that seeks to reduce and recycle e-waste.
\n<\/span><\/span><\/p>\n

“After some awards and first sales, we have made it to the top startups: experiencing the second anniversary. So it seems the idea has something to it. ;)”, assures Martin.<\/p><\/blockquote>\n

This, is their story…<\/p>\n

 <\/p>\n

 <\/p>\n

What is the project about?<\/h1>\n

Binee strives to collect as much e-waste as possible <\/span><\/span>and brings you ad-sponsored recycling.
\n<\/span><\/span><\/p>\n

 <\/p>\n

How did the idea come about?<\/span><\/span><\/h1>\n

We were at the Global Entrepreneurship Summer School in Munich 2014. The topic of the assignment was: Waste. The objective: to make a billion dollar business model that solves the world’s waste problem. That’s when our team said, we should try to make that work. We turned a school project into reality.
\n<\/span><\/span><\/p>\n

 <\/p>\n

What is the next step?<\/span><\/span><\/h1>\n

Enter the shopping centers and start collecting!
\n<\/span><\/span><\/p>\n

 <\/p>\n

3 things you would have liked to know before starting your own business \u00a0<\/span><\/span><\/h1>\n
    \n
  1. There are some funding programs you can only access before you are founded. Once you register, it is too late.<\/span><\/span><\/li>\n
  2. It will take longer than you expect.<\/li>\n
  3. A thousand no’s are the way to the first yes.<\/li>\n<\/ol>\n

     <\/p>\n

    3 tools that help your business and you think every entrepreneur should know about\u00a0<\/span><\/span><\/h1>\n
      \n
    1. Trello & Kanban<\/strong>. <\/span><\/span><\/li>\n
    2. Maps.me<\/strong> for offline maps wherever you go.<\/span><\/span><\/li>\n
    3. Appinio<\/strong> for quick tests of assumptions and crowd feelings.
      \n<\/span><\/span><\/li>\n<\/ol>\n

      \u00a0<\/span><\/span><\/p>\n

      Your motivating quote\u00a0<\/span><\/span><\/h1>\n

      A thousand no’s are the way to the first yes.<\/span><\/span><\/p><\/blockquote>\n

       <\/p>\n

      If you have a startup and want to get interviewed do not hesitate to contact us:\u00a0laura.vaillard@medialoconsulting.com. We can also help with your PR and marketing strategy!<\/h2>\n

       <\/p>\n

       <\/p>\n","protected":false},"excerpt":{"rendered":"

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