{"id":381,"date":"2016-09-15T09:09:16","date_gmt":"2016-09-15T09:09:16","guid":{"rendered":"http:\/\/medialoconsulting.com\/english\/?p=381"},"modified":"2016-09-21T13:26:18","modified_gmt":"2016-09-21T13:26:18","slug":"alumni-stories-video-series-created-for-tel-aviv-university","status":"publish","type":"post","link":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/","title":{"rendered":"Alumni Stories video series created for Tel Aviv University"},"content":{"rendered":"<p>When we talk about content, we tend to think only about\u00a0written articles. However, it is important to also think about videos and power they have. <strong>Videos are the preferred format by\u00a0Facebook and other social networks, whose algorithms give them display priority over other content.<\/strong><\/p>\n<p>Videos are also the users&#8217; favorites who prefer to watch an entertaining one-minute video instead of\u00a0spending the same amount of time reading an article.<\/p>\n<p>So when the Sofaer International MBA from Tel Aviv University was looking to increase the visibility of its\u00a0MBA to\u00a0attract more students, we decided to perform a series of <strong>nine video testimonials<\/strong> entitled &#8221; Alumni Stories&#8221; . They show a genuine and fresh perception of students and their experience in the program.<\/p>\n<h3><\/h3>\n<h3>These are some examples of the testimonial videos<\/h3>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/3Zxcq-kYV2Y\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/wAfXTyC5LL4\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/2FWg0Qu1mns\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/prHgFcMXYsk\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2>Backstage<\/h2>\n<p>Dive into the backstage of the making of the Alumni Series \ud83d\ude42<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 50%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-381 gallery-columns-2 gallery-size-medium'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/iris-medialo-consulting.jpg'><img width=\"300\" height=\"169\" src=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/iris-medialo-consulting-300x169.jpg\" class=\"attachment-medium size-medium\" alt=\"\" loading=\"lazy\" aria-describedby=\"gallery-1-387\" srcset=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/iris-medialo-consulting-300x169.jpg 300w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/iris-medialo-consulting-768x432.jpg 768w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/iris-medialo-consulting.jpg 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-387'>\n\t\t\t\tIris, Head of the Program\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/kama-medialo-consulting.jpg'><img width=\"300\" height=\"169\" src=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/kama-medialo-consulting-300x169.jpg\" class=\"attachment-medium size-medium\" alt=\"\" loading=\"lazy\" aria-describedby=\"gallery-1-388\" srcset=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/kama-medialo-consulting-300x169.jpg 300w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/kama-medialo-consulting.jpg 568w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-388'>\n\t\t\t\tKama, Alumni 2016\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/medialo-consulting-alex.jpg'><img width=\"300\" height=\"169\" src=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/medialo-consulting-alex-300x169.jpg\" class=\"attachment-medium size-medium\" alt=\"\" loading=\"lazy\" aria-describedby=\"gallery-1-389\" srcset=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/medialo-consulting-alex-300x169.jpg 300w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/medialo-consulting-alex-768x432.jpg 768w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/medialo-consulting-alex.jpg 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-389'>\n\t\t\t\tAlex, Alumni 2016\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/yael-medialo-consulting.jpg'><img width=\"300\" height=\"169\" src=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/yael-medialo-consulting-300x169.jpg\" class=\"attachment-medium size-medium\" alt=\"\" loading=\"lazy\" aria-describedby=\"gallery-1-391\" srcset=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/yael-medialo-consulting-300x169.jpg 300w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/yael-medialo-consulting-768x432.jpg 768w, https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/yael-medialo-consulting.jpg 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-391'>\n\t\t\t\tYael, Alumni 2016\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>When we talk about content, we tend to think only&#8230; <\/p>\n","protected":false},"author":1,"featured_media":383,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[8,72,88,87,90],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alumni Stories video series created for Tel Aviv University - Medialo Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alumni Stories video series created for Tel Aviv University - Medialo Consulting\" \/>\n<meta property=\"og:description\" content=\"When we talk about content, we tend to think only...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/\" \/>\n<meta property=\"og:site_name\" content=\"Medialo Consulting\" \/>\n<meta property=\"article:published_time\" content=\"2016-09-15T09:09:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-09-21T13:26:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/icon_youtube.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@lvaillard\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"laura\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/medialoconsulting.com\/english\/#website\",\"url\":\"https:\/\/medialoconsulting.com\/english\/\",\"name\":\"Medialo Consulting\",\"description\":\"Communications with a business mindset\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/medialoconsulting.com\/english\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/icon_youtube.png\",\"contentUrl\":\"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/icon_youtube.png\",\"width\":1000,\"height\":1000},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#webpage\",\"url\":\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/\",\"name\":\"Alumni Stories video series created for Tel Aviv University - Medialo Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/medialoconsulting.com\/english\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#primaryimage\"},\"datePublished\":\"2016-09-15T09:09:16+00:00\",\"dateModified\":\"2016-09-21T13:26:18+00:00\",\"author\":{\"@id\":\"https:\/\/medialoconsulting.com\/english\/#\/schema\/person\/8e2240c6ae38511c8dc4493a291a7387\"},\"breadcrumb\":{\"@id\":\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/medialoconsulting.com\/english\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Alumni Stories video series created for Tel Aviv University\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/medialoconsulting.com\/english\/#\/schema\/person\/8e2240c6ae38511c8dc4493a291a7387\",\"name\":\"laura\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/medialoconsulting.com\/english\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b45d0c2dabced930db6dddb904f7dfec?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b45d0c2dabced930db6dddb904f7dfec?s=96&d=mm&r=g\",\"caption\":\"laura\"},\"sameAs\":[\"http:\/\/ar.linkedin.com\/in\/lauravaillard\",\"https:\/\/twitter.com\/lvaillard\"],\"url\":\"https:\/\/medialoconsulting.com\/english\/author\/laura\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Alumni Stories video series created for Tel Aviv University - Medialo Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/","og_locale":"en_US","og_type":"article","og_title":"Alumni Stories video series created for Tel Aviv University - Medialo Consulting","og_description":"When we talk about content, we tend to think only...","og_url":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/","og_site_name":"Medialo Consulting","article_published_time":"2016-09-15T09:09:16+00:00","article_modified_time":"2016-09-21T13:26:18+00:00","og_image":[{"width":1000,"height":1000,"url":"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/icon_youtube.png","type":"image\/png"}],"twitter_card":"summary","twitter_creator":"@lvaillard","twitter_misc":{"Written by":"laura","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/medialoconsulting.com\/english\/#website","url":"https:\/\/medialoconsulting.com\/english\/","name":"Medialo Consulting","description":"Communications with a business mindset","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/medialoconsulting.com\/english\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#primaryimage","inLanguage":"en-US","url":"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/icon_youtube.png","contentUrl":"https:\/\/medialoconsulting.com\/english\/wp-content\/uploads\/2016\/09\/icon_youtube.png","width":1000,"height":1000},{"@type":"WebPage","@id":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#webpage","url":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/","name":"Alumni Stories video series created for Tel Aviv University - Medialo Consulting","isPartOf":{"@id":"https:\/\/medialoconsulting.com\/english\/#website"},"primaryImageOfPage":{"@id":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#primaryimage"},"datePublished":"2016-09-15T09:09:16+00:00","dateModified":"2016-09-21T13:26:18+00:00","author":{"@id":"https:\/\/medialoconsulting.com\/english\/#\/schema\/person\/8e2240c6ae38511c8dc4493a291a7387"},"breadcrumb":{"@id":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/medialoconsulting.com\/english\/alumni-stories-video-series-created-for-tel-aviv-university\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/medialoconsulting.com\/english\/"},{"@type":"ListItem","position":2,"name":"Alumni Stories video series created for Tel Aviv University"}]},{"@type":"Person","@id":"https:\/\/medialoconsulting.com\/english\/#\/schema\/person\/8e2240c6ae38511c8dc4493a291a7387","name":"laura","image":{"@type":"ImageObject","@id":"https:\/\/medialoconsulting.com\/english\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/b45d0c2dabced930db6dddb904f7dfec?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b45d0c2dabced930db6dddb904f7dfec?s=96&d=mm&r=g","caption":"laura"},"sameAs":["http:\/\/ar.linkedin.com\/in\/lauravaillard","https:\/\/twitter.com\/lvaillard"],"url":"https:\/\/medialoconsulting.com\/english\/author\/laura\/"}]}},"_links":{"self":[{"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/posts\/381"}],"collection":[{"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/comments?post=381"}],"version-history":[{"count":3,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/posts\/381\/revisions"}],"predecessor-version":[{"id":392,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/posts\/381\/revisions\/392"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/media\/383"}],"wp:attachment":[{"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/media?parent=381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/categories?post=381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/medialoconsulting.com\/english\/wp-json\/wp\/v2\/tags?post=381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}